New

Open to full-time, contract, and freelance opportunities

Hi, I’m Augustine, a product designer crafting quality AI-native and agentic experiences for product-led companies

I lead design at HeySynth, working at the intersection of design, product, strategy, and systems thinking, with a strong eye for visual craft. I build data-rich AI agents for CPG brands and software interfaces that support human–AI collaboration in complex supply-chain systems for brands doing $5M - $100M+ in revenue. My work spans web, iOS, and Android. Based in GMT+1 (remote-friendly). Open to relocate

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$700K Raised
HeySynth dashboard

HeySynth

Autonomous AI supply chain agents from 0 to 18 paying CPG brands reaching $100K+ revenue

Joined as a founding product designer, I built the product end to end, from AI agents to inventory, helping brands save $250K+, manage $72M+ in GMV.

$250K+

Saved by brands

$71M+

GMV managed

7,215

AI tasks done

Product of the day
Veet mentor platform

Veet

Empowering 470+ mentors with the tools to grow, support and scale mentorship across 80+ countries

Co-founded and designed Veet from scratch, building the end-to-end mentorship experience used across 80+ countries and supporting 10,000+ mentorship minutes

10,000+

Min of sessions

~3k

Total users

80+

Countries

Techstar 2024
RetailSynth dashboard

RetailSynth

Designing an AI-native retail analyst for $5M–$100M Omni-channel CPG brands across DTC sales channels

Led the design of RetailSynth, transforming complex retailer reports into actionable retail intelligence for $5M–$100M CPG brands across channels

$5M-$100M

Revenue brands

1,000+

Retail reports

3

Brands

Agentic Shopping
Aura - screen 1Aura - screen 2Aura - screen 3

Aura

Building an agentic AI shopping browser app and experience for consumers and $200k–$2M brands

Led the design of Aura, an agentic shopping experience that helps consumer brands become AI-ready while fixing the operational chaos that eats into margins

$200k–$2M

Brand revenue stage

60%+

DTC presence

2 weeks

Completion time

Coming soon
3B+ People
Qudio - screen 1Qudio - screen 2Qudio - screen 3

Qudio

Audio streaming for 3B+ people under lockdown during the COVID-19 pandemic

Designed an audio-first church streaming experience during COVID-19, responding to a 22% rise in online worship across remote faith communities

3B+

Global lockdown reach

Audio-first

Low data listening

5 days

Completion time

Coming soon
YC Winter 2024
Thorntale presentation tool

Thorntale

Modern presentation software built for data storytelling for product, data, & engineering teams

Designed a presentation tool that connects directly to your data stack, letting teams create live, interactive charts inside their presentations

$500K

Raised in seed round

400+

Presentation created

3 weeks

Completion time

Coming soon
Raised 2.5M
Tradeally dashboard

TradeAlly

AI copilot for cross-border trade, supply-chain workflows and vendor management

Designed a super intelligent assistant that seamlessly automates and organizes supply-chain processes letting company spend less time on mundane tasks

200

Onboarded freight forwarders

400

Shipments created

60%

Active freight forwarders

Coming soon
Raised 1.5M
Bayse Market - market createdBayse Market - wallet balanceBayse Market - create wager

Bayse market

Rethinking Africa’s prediction market exchange (The Polymarket for Africa) for 200K+ users

Designed a clearer, more trustworthy prediction market experience for Bayse, improving key flows across funding, trading, and market interaction for users

200K

Users

$1M

Trade volume

10K+

Markets created

Coming soon
To be launched
Parahuman brand listening platform

Parahuman

The world’s first AI-native B2B social and brand listening platform for AI and developer companies

Co-founded and designed a platform that helps brands monitor their mentions on Reddit, X, LinkedIn and other platforms and receive AI-vetted alerts

Coming soon
To be launched
Parasearch marketing intelligence platform

Parasearch

GenAI marketing intelligence platform that helps enterprise brands win in the age of AI-driven search

Built a platform to help brands understand and optimize how they show up across ChatGPT, Perplexity, & other AI platforms where consumers now discover products

Coming soon
Conceptual
Luppa collaborative editor

Luppa

An AI multiplayer canvas that takes real action to research, write, and edit alongside you & your team

Built a collaborative docs editor with real-time multiplayer and an AI copilot that autonomously searches the web, writes, and edits content for individuals & teams

6

AI models integrated

3 weeks

Completion time

User-tested

With potential customers

Coming soon

My process

I don't follow a rigid framework, my process adapts to the problem, moving from understanding to shipping through collaboration

Step 01

Research

Gaining an understanding of the problem and our customers, gathering relevant data and context

Step 02

Problem definition

After getting more context, going a step further to properly frame the problemthat I'm trying to solve

Step 03

User journey mapping

Before getting into the design exploration, taking the time to map out the user journeys & stories

Step 04

Design explorations

Exploring various possible design solutions and seeking feedback from relevant stakeholders

Step 05

Usability testing

After settling on some design directions, carry out usability tests with users to test ease of use

Step 06

Handoff and monitoring

Handing off all design-related assets to developers as well as monitoring relevant performance

Testimonials

Brilliant minds I've had the privilege to collaborate with

Augustine is a brilliant designer who is naturally empathetic and cares deeply about the user's experience of whatever it is he's working on

He's innovative, creative, curious, constantly learning and growing. He's a wonderful human being and I have absolutely loved working with him for the past 2 years. He has an incredible ability to see problems from multiple perspectives and to design experiences that aren't just usable, but meaningful. I'm happy to recommend Augustine for any design role. He would be an amazing asset for any company.

Hoan-My

Hoan-My

Director of Operations

Augustine is a brilliant designer who is naturally empathetic and cares deeply about the user's experience of whatever it is he's working on

This is glorious! Love the direction.

Laura Arabie

Laura Arabie

VP, Supply Chain

Augustine is a brilliant designer who is naturally empathetic and cares deeply about the user's experience of whatever it is he's working on

He's autonomous, proactive, and knows how to deliver under pressure without compromising quality. If you're looking for someone who can own a design system, deliver high-quality UI, and collaborate seamlessly with product and engineering teams, he's the one.

Ola Simeon

Ola Simeon

Chief Product Officer / Synth

Experience

Work experience

Mar 2026 - Present

Senior Product Designer, Bayse - Financial Markets, Prediction Trading

Designed and launched Perpetual Trading, generating over $50,000 in trading volume and more than 1,000 users in its first week.

Sep 2023 - Mar 2026

Founding Product Designer, Synth - AI, Agent, Data, Enterprise

Designed data-rich AI Agents for CPG Brands saving brands $240k and managing $71M+ GMV.

Nov 2024 - Feb 2026

Product Designer, PharmaServ

Led the redesign of PharmaServ’s flagship SaaS and agentic AI platform, supporting expansion into 5 countries (Canada, Kenya, Ghana, Uganda, and Senegal) and driving a 60% increase in platform adoption within 12 months.

Jan 2023 - Jul 2025

Founding Product Designer, Veet

First and only designer, I owned brand and product design end to end, from visual identity and marketing assets to onboarding flows and pitch decks, partnering closely with engineers to maintain consistency across platforms.

Apr 2022 - Sep 2023

Founding Product Designer, FleetPlus (fka TradeAlly)

Designed complex, data-rich interfaces ideally for technical, B2B, or AI-adjacent products. Built the our design systems and component libraries from scratch

2022 - Sep 2023

Product Designer, MVX

Redesigned an intuitive shipment tracking and management dashboard that helped increase yearly revenue by 80%+ within a year.

Tell me what you’re building I’d love to help you out today

I'm keen to learn more about your company and the specific details of the project. I'd like to partner and work with you.

Emeka Anyaorah

Emeka Anyaorah

Co-founder & Managing Partner - Pharmaserv

"Augustine did an exceptional job on our product redesign. His polished designs and interactions not only looked great but also effectively conveyed the story of our product and company to our customers."

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