Open to full-time, contract, and freelance opportunities

Hi, I’m Augustine, a product designer crafting quality AI-native and agentic experiences for early-stage startups

I lead design at HeySynth, working at the intersection of design, product, strategy, and systems thinking, with a strong eye for visual craft. I build data-rich AI agents for CPG brands and software interfaces that support human–AI collaboration in complex supply-chain systems for brands doing $5M - $100M+ in revenue. My work spans web, iOS, and Android. Based in GMT+1 (remote-friendly). Open to relocate

Selected work

$700K Raised
HeySynth dashboard

HeySynth: Autonomous AI supply chain agents from 0 to 18 paying CPG brands reaching $100K+ revenue

Joined as a founding product designer, I built the product end to end, from AI agents to inventory, helping brands save $250K+, manage $72M+ in GMV.

$250K+

Saved by brands

$72M+

GMV managed

7,215

AI tasks done

Product of the day
Veet mentor platform

Veet mentor platform: Empowering 478+ mentors with the tools to grow talent across 81 countries

Co-founded and designed Veet from scratch, building the end-to-end mentorship experience used across 80+ countries and supporting 10,000+ mentorship minutes

10,000+

Min of sessions

$80+

Countries

2,611+

Total users

Techstar 2024
RetailSynth dashboard

RetailSynth: Designing an AI retail analyst for $5M–$100M Omnichannel CPG Brands

Led the design of RetailSynth, transforming complex retailer reports into actionable retail intelligence for $5M–$100M CPG brands across channels

$5M-$100M

Revenue brands

1,000+

Retail reports

7,215

Brands

Agentic Shopping
Aura app screen 1
Aura app screen 2
Aura app screen 3

Aura: Building an agentic AI shopping browser and experience for consumers and brands

Led the design of Aura, an agentic shopping experience that helps consumer brands become AI-ready while fixing the operational chaos that eats into margins

$200k–$2M

Brand revenue stage

60%+

DTC presence

2 weeks

Completion time

Coming soon
3B+ People
Qudio app screen 1
Qudio app screen 2
Qudio app screen 3

Qudio: Audio worship for 3B+ people under lockdown during the COVID-19 pandemic

Designed an audio-first church streaming experience during COVID-19, responding to a 22% rise in online worship across remote faith communities

3B+

Global lockdown reach

Audio-first

Low data listening

5 days

Completion time

Coming soon
YC Winter 2024
Thorntale presentation tool

Thorntale: Presentation software built for data storytelling for product, data, & engineering teams

Designed a presentation tool that connects directly to your data stack, letting teams create live, interactive charts inside their presentations

$500K

Raised in seed round

400+

Presentation created

3 weeks

Completion time

Coming soon
Conceptual
Luppa collaborative editor

Luppa: An AI multiplayer canvas that takes real action to research, write, and edit alongside you

Built a collaborative docs editor with real-time multiplayer and an AI copilot that autonomously searches the web, writes, and edits content for individuals & teams

6

AI models integrated

3 weeks

Completion time

User-tested

With church members

Coming soon
Raised 2.5M
Tradeally dashboard

Tradeally: AI copilot for cross-border trade, supply-chain workflows and vendor management

Designed a super intelligent assistant that seamlessly automates and organizes supply-chain processes letting company spend less time on mundane tasks

200

Onboarded freight forwarders

400

Shipments created

60%

Active freight forwarders

Coming soon

Core values

Design is of paramount importance to me, crafting with purpose, from input to beauty. I care about software that stands for, that has an opinion, that chooses a side. Software that makes you feel part of something. Software that tells you a lot about the people who created it.

Craft-obsessed

I have a high bar for craft, and know how to get the job done, raising the quality bar for design, and sweating all the details.

Deeply product minded

I have a product mindset at understanding user problems, caring about crafting experiences that solve problems.

Founder's mindset

I have a founder's mindset and operate with high autonomy and velocity with customers to scope and iterate on new products.

Big-picture systems thinker at scale.

I see the big picture without losing the details, taking companies from 0–1 with design as a priority, not an afterthought.

T-shaped designer with a broad skillset and deep expertise

A versatile designer with broad skills and deep expertise, with understanding of AI, B2B SaaS, Brand design and B2C products.

Thrive in high velocity, growth, scrappy startup environment

I take ownership and raise the quality of design through hands-on experience in startups and design agencies.

Work showcase - Project 1
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Work showcase - Project 9
Work showcase - Project 1
Work showcase - Project 2
Work showcase - Project 3
Work showcase - Project 4
Work showcase - Project 5
Work showcase - Project 6
Work showcase - Project 7
Work showcase - Project 8
Work showcase - Project 9

Tell me what you're building I'd love to help you out

I'm keen to learn more about your company and the specific details of the project. I'd like to partner and work with you.

Emeka Anyaorah

Emeka Anyaorah

Co-founder & Managing Partner - Pharmaserv

"Augustine did an exceptional job on our product redesign. His polished designs and interactions not only looked great but also effectively conveyed the story of our product and company to our customers."

You will receive a response to your email within one business day.

Testimonials

Brilliant minds I've had the privilege to collaborate with

Augustine is a brilliant designer who is naturally empathetic and cares deeply about the user's experience of whatever it is he's working on

He's innovative, creative, curious, constantly learning and growing. He's a wonderful human being and I have absolutely loved working with him for the past 2 years. He has an incredible ability to see problems from multiple perspectives and to design experiences that aren't just usable, but meaningful. I'm happy to recommend Augustine for any design role. He would be an amazing asset for any company.

Hoan-My

Hoan-My

Director of Operations

Augustine is a brilliant designer who is naturally empathetic and cares deeply about the user's experience of whatever it is he's working on

This is glorious! Love the direction.

Laura Arabie

Laura Arabie

VP, Supply Chain

Augustine is a brilliant designer who is naturally empathetic and cares deeply about the user's experience of whatever it is he's working on

He's autonomous, proactive, and knows how to deliver under pressure without compromising quality. If you're looking for someone who can own a design system, deliver high-quality UI, and collaborate seamlessly with product and engineering teams, he's the one.

Ola Simeon

Ola Simeon

Chief Product Officer / Synth

Profound

Haha anyway. Love your work man. Do you ever do part time contract projects?

Augustine combines a keen eye for detail with a deep understanding of user behaviour, creating intuitive and aesthetically pleasing interfaces. His focus on quality, both with the end product and design files makes him an invaluable asset to any team.

Dylan Babbs

Dylan Babbs

Chief Product Officer / Synth

Augustine Asiuwhu is a master of his craft. I highly recommend him for any UI/UX design projects.

Augustine combines a keen eye for detail with a deep understanding of user behaviour, creating intuitive and aesthetically pleasing interfaces. His focus on quality, both with the end product and design files makes him an invaluable asset to any team.

Ola Simeon

Ola Simeon

Chief Product Officer / Synth

I just want to say that I work over here in Canada, and I haven't seen a well clean and detailed platform in the health sector. The level of hierarchy of information insane and Ibrahima Diatta, be expecting more work from our company. Thank you Augustine, Thank you Daniel

In the spirit of Thanksgiving here in the U.S., I'm thankful you Augustine, for always being a team player and taking on things, even the little things others may not want to do.

Lola Camp

Lola Camp

Management team

I appreciate and recognized for being a team player and consistently taking initiative to handle tasks, including those often overlooked by others.

In the spirit of Thanksgiving here in the U.S., I'm thankful you Augustine, for always being a team player and taking on things, even the little things others may not want to do.

Israel Oloruntoba

Israel Oloruntoba

Chief Product Officer / Synth

I worked with Augustine in two different companies and always admired his attitude at work and his passion for design and problem solving

He is very good at problem solving, very creative and great at collaborating with everyone. He was instrumental in the team, always ready to solve difficult challenges.

Ola Simeon

Ola Simeon

Chief Product Officer / Synth

Have had the pleasure of working with Augustine in two distinct environments, first at MVX and later at Synth, where he was our second designer leading us to our 5 million pre-seed investment

In both environments he brought his wealth of experience and creativity to the table, setting the bar high for design standards. His hands-on approach to design was always an inspiration to work with. Often, you'd find engineers and product managers gathered around his screen as he would transform an idea discussed in a meeting to a design reality. Augustine leads by doing. He fosters collaboration and is always an advocate for humans using the software we build. Augustine is an asset to any team fortunate enough to have him onboard.

Ola Simeon

Ola Simeon

Chief Product Officer / Synth

Augustine is a friendly, highly proficient, and unpretentious designer. We worked closely on the early stages of the MVXfreight product, and he was instrumental to the company's growth and revenue

He helped me settle into working in a new role in a new city, invited me to relevant team rituals, and even welcomed me into his artisan coffee club. We worked closely on the early stages of the Workday Help product, and he was instrumental in setting me (and accessibility) up for success both culturally and operationally in the Workday Dublin product area. I highly recommend him as a designer and a great team player.

Ola Simeon

Ola Simeon

Chief Product Officer / Synth

Augustine is an extremely competent and creative designer, as shown by his most recent work at Synth

He played a crucial part in building and designing the foundations for what today is a game changing product. His former experience as an engineer allows him to easily communicate and collaborate with an engineering team, as he understands the challenges of converting designs into an actual product. Above all, he is a great guy, someone that drives the culture within a team forward and that is always willing to help and wear whatever hat is needed to make the team successful.

Ola Simeon

Ola Simeon

Chief Product Officer / Synth

Without a shadow of a doubt he is the most thoughtful, empathetic, and talented designer I have ever had the pleasure of working with

Augustine has been an incredible mentor and friend to me throughout my career as a designer from initially working together when I was an intern at Workday, to now, over 4 years later at CYGNVS. Augustine instilled confidence in me and my ability to do my job, and always made sure to take time out of his day to help if there was anything I needed. I hope that one day we get to work together again, but until then, whoever gets to work with this friendly giant is in for a treat. You da man Augustine!

Alice Taiwo

Alice Taiwo

Product Designer / Dev and Design

Augustine is a one in a million product designer

In my role as PM I worked closely with Augustine while growing MVX from its earliest days to where it is now. Augustine's was always a joy to work with, his positive attitude and collaborative approach combined with his deep design chops meant we were able to move extremely quickly to rapidly build new features and improve the end to end usability of our entire platform at the same time.

Ola Simeon

Ola Simeon

Chief Product Officer / Synth

I've always been seriously impressed with Augustine's standard of design execution and how much he cares about solving our customers problem

You can tell that he cares a lot about the quality of his work and it comes through in the quality of the features we deliver to our customers. Augustine is great craic and works very well with all of the developers on our team. He is hands on and is always willing to jump on a zoom with a developer to work through a design problem. He's a big part of the reason that we all work so well together. Will miss working with you Augustine

Ola Simeon

Ola Simeon

Chief Product Officer / Synth

Augustine always makes time to participate in research activities, such as analysis of research findings, usability testing and workshops

I've found his help with these activities invaluable, as he's always full of insights, creativity and energy!

Ola Simeon

Ola Simeon

Chief Product Officer / Synth